Pacific Communicators > STRATEGY

Positive factors driving Japan's clearly brightening business prospects include ever-improving corporate efficiencies, best-of-breed technological and manufacturing bases, sophisticated Internet-connected consumers, Asia's highest nominal GDP per capita, widespread participation by Japanese companies in emerging Asian economies, as well as global-standard transparency, governance, and rule of law. At the same time, Japan's lucrative marketplace is highly competitive and largely unforgiving of management missteps.

Pacific Communicators offers value-added consultancy in the following areas:
  • Market assessment
  • Stakeholder mapping
  • Key influencer benchmarking
  • Policy issues and regulatory evaluation
  • Risk appraisal
  • SWOT (Strength, weakness, opportunity, threat) analysis
  • Partner profiling
  • Japanese customer value proposition formulations
  • Strategy recommendations
  • Communications strategy development